Advance Notice – Easter & May Bank Holiday Orders & Deliveries

Some customer deliveries will be affected by the Bank Holidays for Easter and in May. We’ll be in touch to discuss delivery options.

In the meantime, please see below for details or feel free to get in touch if you have any questions.

Easter 2019

We will be closed on Good Friday (19th April) and there will be no van deliveries on Good Friday or Easter Monday.

Orders received by 2pm on Wednesday 17th April will be delivered on Thursday 18th April.

Orders received by 2pm on Thursday 18th April will be delivered on Tuesday 23rd April.

Sales and Customer Services will be available on Easter Monday, 22nd April, from 9am-2pm to take orders and answer queries.

Early May Bank Holiday 2019

There will be no deliveries on Monday 6th May.

Orders placed by 2pm on Thursday 2nd May will be delivered on Friday 3rd May.

Orders placed by 2pm on Friday 3rd May will be delivered on Tuesday 7th May.

Sales and Customer Services will be available on Monday 6th May from 9am-2pm to take orders and answer queries.

Spring Bank Holiday 2019

There will be no deliveries on Monday 27th May.

Orders placed by 2pm on Thursday 23rd May will be delivered on Friday 24th May.

Orders placed by 2pm on Friday 24th May will be delivered on Tuesday 28th May.

Sales and Customer Services will be available on Monday 27th May from 9am-2pm to take orders and answer queries.

Trilanco appointed as the exclusive UK wholesale distributor for Horse First Supplements

We’re delighted to announce, that with immediate effect, Trilanco is the exclusive UK wholesale distributor for Horse First Supplements.

Horse First produces quality supplements for horses including Relax Me which is used to settle nerves, Hoof First which promotes stronger hooves, B Well which is used to rebalance the digestive system, and many more.

Trilanco will be working closely with Horse First to help implement their new Horse First Official Stockist Programme which was announced earlier this month.

Paddy Hughes, Managing Director of Horse First said: “We’ve been working very successfully with Trilanco for many years and feel now is the right time to make Trilanco our official sole distributor to the UK market.

“Martin and I both agree that supporting the bricks and mortar equestrian stores is very important for Horse First and Trilanco in the long-term.

“With the new Horse First Official Stockist Programme, we’re offering participants full sales support direct from the Horse First team, with the aim of promoting sales for stockists across all media platforms to build stronger relationships for the long-term benefit of all parties.”

Martin Balmer, Managing Director at Trilanco, said: “There’s a very positive story here that Horse First has listened to retailers’ comments and that Horse First will be supporting them through their new stockist programme.

“We’re delighted to have been selected by Horse First to be their exclusive wholesaler for the trade.”

For further information about Horse First’s Official Stockist Programme, or to apply to become a Horse First official stockist, please contact Horse First on or 028 3084 8844.

Horse First Supplements


Horse First Group

New website coming soon!

We’re delighted to let you know we’ll be launching our brand-new website very soon!

We’re continuing to invest in the business to enhance our customers’ experience. One of our top priorities for 2019, our 40th year of trading, is to relaunch our website to make it easier for customers to browse and order online.

Our new Trilanco website is in beta pre-release, but you can take a sneak peek here

If you already have a user name and password for our existing website you can continue to use those details to log into the new site.

While offering a new user experience, the new website has retained many existing features with enhancements, plus you’ll spot new features too.

A spotlight of just some of the new features:

  • Back order management – View and manage your own back orders
  • Multiple product filters – Filter our product catalogue by brand and category, enabling you to find the products you need quicker and more easily
  • Enhanced content including images with zoom
  • Better visibility of offers – Making it easier for you to browse our current special offers and products in clearance
  • On our home page you’ll find handy banners and links so you can quickly view and navigate to things like featured products, featured brands, what’s currently on sale and what’s new
  • Plus, page loading time should be much faster

Please note, the new site is currently in beta testing, so it will go offline from time to time while we apply important updates in advance of our official launch of the new site. During this time, we’ll be providing a link to our existing site so you can easily switch back and continue browsing and ordering. The two sites will be maintained and are in sync, so anything you do on either site will be mirrored.

If you have feedback on the new website, please email your comments to

Equi Life has chosen Trilanco to be their exclusive wholesale distributor

Equi Life has chosen Trilanco to be their exclusive wholesale distributor.

Martin Balmer, Managing Director at Trilanco, said: “We’ve worked with Equi Life for many years and it’s fantastic news they’ve now chosen to work exclusively with us. We’ll be working closely with Equi Life to ensure continuous supply of their popular and effective products to the trade.”

Equi Life manufactures a range of products related to hoof problems, laminitis and Cushing’s Disease including Formula4 Feet, Solution4 Feet, Solution4 Feet Matrix, Vitex4 Equids, NoMetSyn and TLC Frog Supports.

Equi Life will also be launching a new product this Spring: Vitex4 Equids Plus. Further details to be announced soon.

To view the range of Equi Life products, log in to Trilanco’s webstore –


March Competitions – Win Stock For Your Shop!

Trilanco is 40! To celebrate, we’re giving our customers the chance to win 70,000+ GBP worth of stock in 2019, with different prizes up for grabs every month. In March, we’re giving away:

🎁 Buster dog coats and display stand worth £2,350 RRP
🎁 Agrimin products for sheep and cattle worth £506 RRP
🎁 BETTA Life nutritional products worth £2,000 RRP
🎁 Thomas Pettifer equine health kit worth £100 RRP
🎁 Stable Environment equine grooming products worth £65.94 RRP
🎁 Z-itch Pour On Solution bundle worth £268.80 RRP

Plus, an extra special prize this month in conjunction with Norbrook® who are also celebrating their 50th year:

🎁 A luxury overnight stay Michelin-starred tasting menu for two in Oxfordshire worth £1,250!

➡️ For full prize details and to enter now, login to our webstore >>> 

Good luck!


R-SQP celebrations at Trilanco

Two members of Trilanco’s sales team have achieved the R-SQP qualification.

Gemma McDermott and Sophie Cook, Customer Service and Sales Co-ordinators at the equine, pet and agricultural products wholesaler, can now advise on medicines for farm animals, equine and companion animals.

Martin Balmer, Managing Director at Trilanco, said:

“Congratulations to Gemma and Sophie on their exam success! This is fantastic news for the team and it’s also a great way to start Trilanco’s 40th anniversary year.

“We have nine SQPs in the business. Prescribing animal health products is an important part of our business so that we can support customers in the supply of appropriate treatments for animals and their environments.”

Gemma joined Trilanco in December 2017 from a pet product manufacturer. She has been horse riding since she was four years old and rides a traditional pony. She has also passed The British Horse Society (BHS) stage one with riding and road safety and competes regularly. Gemma also has two dogs.

Sophie joined Trilanco in November 2017. She previously worked within the pet industry for over six years. Sophie also has a BSc in Equine sports performance and holds the BHS stage three equestrian qualification. Sophie has a Dutch warmblood, a New Forest pony and two dogs.

Martin Balmer (centre) congratulates Gemma McDermott (left) and Sophie Cook (right) on passing the R-SQP exam.
Martin Balmer (centre) congratulates Gemma McDermott (left) and Sophie Cook (right) on passing the R-SQP exam.

Poultry Range Boosted by Exclusive Trade Deal with Tusk

Trilanco is now distributing Tusk Trading Ltd’s own brands for poultry including Agrivite, PestTrappa (Smite, Redtop fly catchers, Scarper), Eton Livestock Appliances and Intelec (infra-red bulbs and lighting) – see below for further information about how these products can help your customers.

Tusk, the wholesale arm of Interhatch, is well-known in the poultry equipment and agricultural industry, supplying the markets for over 30 years.

View the range of Tusk products available from Trilanco 

Martin Balmer, Managing Director of Trilanco, said: “Tusks’ comprehensive range of products for poultry is an exciting addition to our business, particularly in this special year, Trilanco’s 40th year of trading. The ranges strengthen our commitment to providing our customers with a one-stop-shop solution for stock.”

Jim Cuckson, Director of Tusk, said: “This is an excellent partnership that will open our brands up to a greater customer base whilst utilising Trilanco’s state of the art distribution facilities to increase efficiencies and facilitate higher customer service levels, and opening up a wider range of products to meet minimum order levels.”

This win-win arrangement for distributor and retailer will also enable Tusk to continue focusing on the manufacture and development of their innovative, proven and distinctive products.

The deal adds to Trilanco’s trade catalogue of more than 20,000 products supporting the animal health, agricultural, equine and pet product markets.

Tusk products overview – How Tusks’ products can help your customers

Agrivite – Offers poultry enthusiasts, retailers and commercial users a complete range of scientifically designed products, ‘Inspired by chickens – for chickens’, to combat boredom and overcome nutritional deficiencies.

PestTrappa – Specialises in developing innovative products for use in the pest control market.

Smite – Got a mite problem? Smite provides a two-pronged solution for the control of red mite, ants, fleas, bedbugs, cockroaches, stored product insects!

The Smite brand portfolio includes:

Smite Professional – An extremely powerful cleaner, degreasant and disinfectant. Pleasant to use and low odour. Destroys micro-organisms, bacteria, fungi and viruses. Ideal for use in areas where mite thrive.

Smite Organic – A naturally occurring, odourless, tasteless, fine, organic mineral powder which destroys insects by puncturing the exoskeleton, causing them to die of dehydration. Use on the animal, in housing and in foodstuffs.

Smite Biocare – A range of high-level disinfectants and bedding powders, for clinical, veterinary and agricultural use.

Redtop – Say goodbye to flies! Simply hang the fly trap away from the area you wish to protect. One trap lasts up to 12 weeks and kills up to 20,000 flies. Watch this video to find out more about Redtop flycatchers.

Scarper – The effective deterrent for feather pecking, tail-biting and fly attack.

Eton Livestock Appliances – Robust, practical husbandry equipment and solutions for poultry and livestock

Tusk Logo





Selling rodenticides? You need to register

In line with latest regulations, we will only supply professional pack sizes of rodenticides to customers who have registered with BASIS Registration Ltd for the new UK Rodenticides Stewardship Regime Point-of-Sale audit process.

To register with BASIS, customers should contact BASIS on 01335 301207 (option 7) or email

Customers must email a copy of their BASIS registration certificate to Trilanco so we can update their trade account.

Further information from BASIS is available at and

40th Anniversary Offers – Live!

2019 is a special year for us, it’s our 40th year of trading! To mark the occasion, we’re delighted to offer our customers a range of amazing offers and promotions across our agricultural, equine and pet ranges.

Plus we’re going to be running competitions throughout 2019 to give away more than £70,000 of stock. There will be different stock bundles up for grabs each month and we hope you’ll agree these are great prizes for your business.

For our 40th anniversary offers and for more information on our stock giveaways, login to the webstore

If you would like a copy of our anniversary offers booklet emailing to you, please call 01772 754844.



Introducing the KONG European Partner Programme

The KONG Company has requested we notify trade customers about the introduction of the KONG European Partner Programme. Please see the statement below –

The KONG Company has relentlessly defended its products, intellectual properties and brand over the years. Commencing in Q1 2019, this legally approved selective distribution programme builds on KONG’s commitment to safety, education and quality.

This type of programme is commonly used in other categories outside of pet, such as in electronics, fashion, perfume and you may be aware, or indeed using similar programmes already.

Action Required

  1. Please read thoroughly the attached letter and criteria:
  2. If your business would like to sell KONG products, please become authorised and part of the KONG European Partner Programme. If you have any questions about the programme, or how to become authorised, please contact KONG directly via email

Kong logo